Many of you have heard about Awesomeness Fest, the epic event Mindvalley puts on every year in November. But something not everyone knows is the back story of how Awesomeness Fest came to be…
I firmly believe that the best way to grow a company is to focus first and foremost on growing its individuals. While the old paradigm was all about managing people, the new one is about growing people. It’s all about creating the next generation of empowered individuals who are able to go out and make a shift in the planet.
Mindvalley is known for taking young people and turning them into superstars. A stunning statistic about the company is that 25% of everyone ever hired by Mindvalley goes on to become an entrepreneur. And 10% of everyone ever hired becomes a Mindvalley venture backed entrepreneur. Yes, 1/10 people end up with their own business funded by Mindvalley.
We accomplish this through our process of growing individuals. The whole company is focused on the idea of advancing human potential.
Our unique annual team retreat is one such way we “grow” our people. We put together a a private seminar packed with bonding, fun and knowledge sharing; where the team spends 4 days together on a beautiful beach, working on all areas of their lives. We bring in personal growth leaders and inspirational entrepreneurs to rub shoulders with our employees, which often times results in close friendships. Representatives from role model companies like Google and Zappos also join us.
People eventually got wind of the Mindvalley retreats, and wanted in! We had so much outside interest from our partners and authors, that there was no way we could accommodate everyone. This was how Awesomeness Fest came to be. We wanted to take the experience we had created at our team retreats and open it up to everyone. And so Awesomeness Fest became a ‘public’ version of our team retreat.
We’re going to give you a quick preview of what happens at these famous team retreats. Now keep in mind, this is far from your average corporate gathering. Even compared businesses in Silicon Valley, this is pushing the limits of company culture. So make sure to have an open mind while watching ;)