{"id":68704,"date":"2023-09-26T20:53:18","date_gmt":"2023-09-26T12:53:18","guid":{"rendered":"https:\/\/blog.mindvalley.com\/?post_type=people&#038;p=68704"},"modified":"2024-08-12T10:56:23","modified_gmt":"2024-08-12T02:56:23","slug":"nir-eyal","status":"publish","type":"people","link":"https:\/\/www.mindvalley.com\/blog\/people\/nir-eyal\/","title":{"rendered":"Nir Eyal"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Nir Eyal is an international best-selling author and a leading expert in focus and habit formation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">His journey began when he was struggling with obesity and a lack of focus, which inspired him to delve into human behavior research.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This pursuit led to pioneering work, resulting in a series of best-selling books and recognition as &#8220;The Prophet of Habit-Forming Technology&#8221; by <em>The M.I.T. Technology Review<\/em> for his role in co-founding companies that build habit-forming products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">His work has been featured in <em>Time<\/em>, <em>Harvard Business Review<\/em>, and other major publications. And it&#8217;s in his collaboration with Mindvalley, <strong><em>Becoming Focused and Indistractable<\/em> Quest<\/strong>, where Nir aims to equip people with the tools to thrive in a distracted world.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nir Eyal is a Mindvalley trainer and habit formation expert. 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