{"id":11890,"date":"2018-05-23T19:04:00","date_gmt":"2018-05-24T03:04:00","guid":{"rendered":"https:\/\/www.mindvalley.com\/?p=11890"},"modified":"2025-07-25T02:28:46","modified_gmt":"2025-07-25T07:28:46","slug":"3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages","status":"publish","type":"post","link":"https:\/\/www.mindvalley.com\/coach\/blog\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\/","title":{"rendered":"3 reasons your high-end coaching packages aren\u2019t reaching the right clients"},"content":{"rendered":"

You didn\u2019t know if you were ready to do it, but you took the leap, did the work and now it\u2019s done\u2026<\/p>\n

You\u2019ve finally created that amazing high-end coaching program or product that\u00a0you\u2019ve been dreaming\u00a0about. You now have the power to reach far more people\u00a0with your message and expertise.<\/p>\n

You committed a ton of time and effort, and you know your product can generate\u00a0life-changing transformations.<\/p>\n

The only problem? Enrollment numbers are pretty depressing, and you have no idea what you did wrong. You spread the word. You highlighted the value and benefits of your program but nothing happened. No new enrollments. No buzz. Nothing.<\/p>\n

So, you\u2019re feeling utterly disappointed, and you want to quit. Don\u2019t<\/strong>.<\/p>\n

Selling a high-end product isn\u2019t very different from selling any other kind of product. The sales and marketing process is almost exactly the same. The difference isn\u2019t really out there in the world but inside your mind.<\/p>\n

When it comes to getting more enrollments for your high-end product, what you believe about selling will influence the final number of enrollments more than anything else.<\/p>\n

Beliefs are the foundation of your sales success with any product, but they are exceptionally critical when you\u2019re selling something that costs more.<\/p>\n

After experiencing the process countless times in my own business, as well as guiding countless coaches around the world, I\u2019ve identified 3 incredibly harmful, hidden beliefs that will ruin your chances of attracting clients for your high-end product.<\/p>\n

1. Insane expectations<\/h2>\n

This belief is particularly damaging because it\u2019s often mistaken for ambition.<\/p>\n

While it\u2019s great to have a positive outlook and to dream big, having an insanely high enrollment goal can\u2014and will\u2014work against you.<\/p>\n

It\u2019s the fastest way to demotivate yourself and create massive amounts of doubt\u00a0about yourself and your product. So keep this rule of thumb in mind: the more\u00a0costly the product, the lower the enrollments or total sales you should expect.<\/p>\n

This is true whether you\u2019re the greatest coach in the world or just starting out. It\u00a0has nothing to do with your ability as a coach and everything to do with how the\u00a0human mind works.<\/p>\n

High-end products essentially appeal to a smaller number of people, and that\u2019s what they\u2019re supposed to do.<\/p>\n

Smaller numbers also mean you\u2019ll be able to give each client your individual attention and the VIP treatment that they deserve. So don\u2019t get too caught up in large enrollment numbers for your high-end product, especially if it\u2019s your first time.<\/p>\n

Make sure you adjust your expectations so you don\u2019t blame yourself and quit for no good reason.<\/p>\n

2. It\u2019s all about me<\/h2>\n

No matter how you twist it, you can\u2019t avoid it\u2026<\/p>\n

If you want to succeed in selling anything, you have to reframe the meaning of the word \u201cno.\u201d If you judge yourself and your abilities as a coach based on how many people say \u2018no\u2019 or don\u2019t purchase your high-end product, you are on a one-way street to failure.<\/p>\n

A \u201cno\u201d is not about you; it\u2019s not a reflection of you, and it\u2019s certainly not a rejection of you. There are many reasons why a potential customer would say \u2018no\u2019 to a premium product\u2026<\/p>\n

They may not be ready for a high-end experience, they may need to get their\u00a0finances in order, they may not have the time\u2026\u00a0The list is endless.<\/p>\n

Here\u2019s a far more empowering and productive way to look at a \u201cno\u201d: think of it as\u00a0a signal that the customer is not the right fit for your\u00a0high-end product<\/a>\u00a0at this\u00a0time.<\/p>\n

When you adopt this mindset, you\u2019ll stop yourself from spiraling into a sea of doubt and do what the most successful coaches in the world do\u2014move on to the next possibility.<\/p>\n

3. Selling is sleazy<\/h2>\n

If you secretly believe that sales and the act of selling are \u201csleazy\u201d in any way,\u00a0then you\u2019re dead in the water. That may sound harsh but it\u2019s true.<\/p>\n

Selling is by no means sleazy or even difficult. Not when you sell with integrity\u00a0and honesty. You already know your premium product is valuable. You already\u00a0know the transformation that it can create.<\/p>\n

Selling, then, becomes a\u00a0process of love<\/a>\u2026<\/p>\n

You are adding value to a potential customer\u2019s life. You want them to achieve their dreams. When you hold this thought in your heart and mind, and you come from a place of service and love, selling instantly loses the \u201csleaze factor.\u201d<\/p>\n

You are able to connect authentically with a customer, and the enrollment process becomes a way to express love.<\/p>\n

Remember, you are a dedicated, passionate, and deeply committed coach, and your high-end product will support, encourage, and motivate a lot of people.<\/p>\n

That\u2019s why you created the product\u2014to change more lives.<\/p>\n

When you focus on your \u201cwhy\u201d and release these three dangerous beliefs, you will unhook yourself from fear and doubt\u2026<\/p>\n

You\u2019ll begin to feel comfortable with the process of selling your high-end\u00a0product\u2026<\/p>\n

And, almost like magic, you\u2019ll see enrollments start to rise.<\/p>\n","protected":false},"excerpt":{"rendered":"

3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-program<\/p>\n","protected":false},"author":17,"featured_media":29969,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","tve_updated_post":"

\t

You didn\u2019t know if you were ready to do it but you took the leap, did the work and now it\u2019s done\u2026<\/p>

You\u2019ve finally created that amazing high-end coaching program or product that you\u2019ve been dreaming about. You now have the power to reach far more people with your message and expertise.<\/p>

You committed a ton of time and effort, and you know your product can generate life-changing transformations.<\/p>

The only problem? Enrollment numbers are pretty depressing and you have no idea what you did wrong.You spread the word. You highlighted the value and benefits of your program but nothing happened. No new enrollments. No buzz. Nothing.<\/p>

So, you\u2019re feeling utterly disappointed and you want to quit. Don\u2019t<\/strong>.<\/p>

Selling a high-end product isn\u2019t very different from selling any other kind of product. The sales and marketing process is almost exactly the same. The difference isn\u2019t really out there in the world, but inside your mind.<\/p>

When it comes to getting more enrollments for your high-end product, what you believe about selling will influence the final number of enrollments, more than anything else.<\/p>

Beliefs are the foundation of your sales success with any product but they are exceptionally critical when you\u2019re selling something that costs more.<\/p>

After experiencing the process countless times in my own business, as well as guiding countless coaches around the world, I\u2019ve identified 3 incredibly harmful, hidden beliefs that will ruin your chances of attracting clients for your high-end product.<\/p><\/div>

Dangerous Belief #1: Insane Expectations<\/strong><\/h2><\/div>
\"\"<\/span><\/div><\/div><\/div><\/div><\/div>
\t

This belief is particularly damaging because it\u2019s often mistaken for ambition.<\/p>

While it\u2019s great to have a positive outlook and to dream big, having an insanely high enrollment goal can \u2014 and will \u2014 work against you.<\/p>

It\u2019s the fastest way to demotivate yourself and create massive amounts of doubt about yourself and your product. So keep this rule of thumb in mind: the more costly the product, the lower the enrollments or total sales you should expect.<\/p>

This is true whether you\u2019re the greatest coach in the world or just starting out. It has nothing to do with your ability as a coach and everything to do with how the human mind works.<\/p>

High-end products essentially appeal to a smaller number of people and that\u2019s what they\u2019re supposed to do.<\/p>

Smaller numbers also means you\u2019ll be able to give each client your individual attention and the VIP treatment that they deserve. So don\u2019t get too caught up in large enrollment numbers for your high-end product especially if it\u2019s your first time.<\/p>

Make sure you adjust your expectations so you don\u2019t blame yourself and quit for no good reason.<\/p><\/div>

Dangerous Belief #2: It\u2019s All About Me<\/strong><\/h2><\/div>
\"\"<\/span><\/div><\/div><\/div><\/div><\/div>
\t

No matter how you twist it, you can\u2019t avoid it\u2026<\/p>

If you want to succeed in selling anything, you have to reframe the meaning of the word \u201cno\u201d. If you judge yourself and your abilities as a coach based on how many people say \u2018no\u2019 or don\u2019t purchase your high-end product, you are on a one-way street to failure.<\/p>

A \u201cno\u201d is not about you; it\u2019s not a reflection of you and it\u2019s certainly not a rejection of you. There are many reasons why a potential customer would say \u2018no\u2019 to a premium product\u2026<\/p>

They may not be ready for a high-end experience, they may need to get their finances in order, they may not have the time\u2026 The list is endless.<\/p>

Here\u2019s a far more empowering and productive way to look at a \u201cno\u201d: think of it as a signal that the customer is not the right fit for your high-end product<\/a> at this time.<\/p>

When you adopt this mindset, you\u2019ll stop yourself from spiralling into a sea of doubt and do what the most successful coaches in the world do \u2014 move on to the next possibility.<\/p><\/div>

Dangerous Belief #3: Selling is Sleazy<\/strong><\/h2><\/div>
\"\"<\/span><\/div><\/div><\/div><\/div><\/div>
\t

If you secretly believe that sales and the act of selling are \u201csleazy\u201d in any way, then you\u2019re dead in the water. That may sound harsh but it\u2019s true.<\/p>

Selling is by no means sleazy or even difficult. Not when you sell with integrity and honesty. You already know your premium product is valuable. You already know the transformation that it can create.<\/p>

Selling, then, becomes a process of love<\/a>\u2026<\/p>

You are adding value to a potential customer\u2019s life. You want them to achieve their dreams. When you hold this thought in your heart and mind, and you come from a place of service and love, selling instantly loses the \u201csleaze factor\u201d.<\/p>

You are able to connect authentically with a customer and the enrollment process becomes a way to express love.<\/p>

Remember you are a dedicated, passionate and deeply committed coach, and your high-end product will support, encourage and motivate a lot of people.<\/p>

That\u2019s why you created the product \u2014 to change more lives.<\/p>

When you focus on your \u201cwhy\u201d and release these 3 dangerous beliefs, you will unhook yourself from fear and doubt\u2026<\/p>

You\u2019ll begin to feel comfortable with the process of selling your high-end product\u2026<\/p>

And, almost like magic, you\u2019ll see enrollments start to rise.<\/p><\/div>

\n\t
<\/div>\n\t

Discover The Little Known Coaching Skill That'll Empower You To Confidently Coach CEOs, Executives And Other Impact-Makers<\/h2>

Free Masterclass with Michael Neill<\/h4><\/div>
\"\"<\/a><\/span><\/div><\/div><\/div>
\n
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Learn how to shift your thinking and invite the clients you're meant to serve.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mindvalley.com\/coach\/blog\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\/\" \/>\n<meta property=\"og:site_name\" content=\"Mindvalley Coach\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/officialEvercoach\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-24T03:04:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-25T07:28:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mindvalley.com\/coach\/blog\/wp-content\/uploads\/2018\/05\/high-end-coaching-packages-mindvalley-coach-blog-02-aura-seo-team.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1456\" \/>\n\t<meta property=\"og:image:height\" content=\"816\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Ajit Nawalkha\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ajit Nawalkha\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/\"},\"author\":{\"name\":\"Ajit Nawalkha\",\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/#\\\/schema\\\/person\\\/6ae3ab1b731430bc75158a473d816575\"},\"headline\":\"3 reasons your high-end coaching packages aren\u2019t reaching the right clients\",\"datePublished\":\"2018-05-24T03:04:00+00:00\",\"dateModified\":\"2025-07-25T07:28:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/\"},\"wordCount\":878,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/high-end-coaching-packages-mindvalley-coach-blog-02-aura-seo-team.webp\",\"keywords\":[\"Attract Coaching Clients\",\"Coaching Business\"],\"articleSection\":[\"Coaching Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/\",\"url\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/\",\"name\":\"3 Reasons Your High-End Coaching Packages Aren\u2019t Reaching the Right Clients\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/3-dangerous-beliefs-stopping-you-from-engaging-clients-to-your-high-end-coaching-packages\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mindvalley.com\\\/coach\\\/blog\\\/wp-content\\\/uploads\\\/2018\\\/05\\\/high-end-coaching-packages-mindvalley-coach-blog-02-aura-seo-team.webp\",\"datePublished\":\"2018-05-24T03:04:00+00:00\",\"dateModified\":\"2025-07-25T07:28:46+00:00\",\"description\":\"High-end coaching packages won\u2019t land if your beliefs say you\u2019re not ready. 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