{"id":11900,"date":"2018-05-15T09:27:00","date_gmt":"2018-05-15T17:27:00","guid":{"rendered":"https:\/\/www.mindvalley.com\/?p=11900"},"modified":"2025-09-26T12:35:40","modified_gmt":"2025-09-26T17:35:40","slug":"how-to-deal-with-fears-around-sales","status":"publish","type":"post","link":"https:\/\/www.mindvalley.com\/coach\/blog\/how-to-deal-with-fears-around-sales\/","title":{"rendered":"How to deal with the 3 most common fears around sales"},"content":{"rendered":"<p data-uw-styling-context=\"true\">Branding, conversion, customer service, copy, product development\u2026<\/p>\n<p data-uw-styling-context=\"true\">There are endless methods, strategies, and techniques you can use to build a\u00a0successful business.<\/p>\n<p data-uw-styling-context=\"true\">Focusing on any or all of these areas can create incredible progress, and you\u2019ll see your efforts reflected in the bottom line. But there is one area many entrepreneurs ignore or neglect when they look at ways to grow and expand their business.<\/p>\n<p data-uw-styling-context=\"true\">I\u2019ll admit that it\u2019s an elusive element and one that is easy to overlook. I\u2019m talking about your mindset or, more specifically, your secret fears around selling your offers and marketing your business.<\/p>\n<p data-uw-styling-context=\"true\">If your mindset around selling and marketing isn\u2019t where it should be, fancy tech\u00a0tools and trendy strategies are not going to make any difference.<\/p>\n<p data-uw-styling-context=\"true\">When you don\u2019t believe, you won\u2019t succeed. It\u2019s as simple as that.\u00a0I\u2019ve coached, partnered or collaborated with countless entrepreneurs and here\u2019s\u00a0the one thing that separates average entrepreneurs from those who are\u00a0exceptionally successful\u2026<\/p>\n<p data-uw-styling-context=\"true\">They tackle their fears, especially around marketing and selling.<\/p>\n<p data-uw-styling-context=\"true\">Here are three of the biggest secret fears entrepreneurs experience in marketing and selling and how to deal with each one.<\/p>\n<h2>1. &#8220;Why would anybody buy what I\u2019m offering?&#8221;<\/h2>\n<p data-uw-styling-context=\"true\">It\u2019s natural to feel terrified that no one will buy when you finally launch your product or program, but you can put this fear to rest. Here\u2019s why\u2026 You wouldn\u2019t have followed through and created the product or program if you didn\u2019t already know that there are people out there who want it.<\/p>\n<p data-uw-styling-context=\"true\">If you have a subscriber list or an audience of any kind, if you have followers on\u00a0Twitter and likes on your Facebook posts, you already know that people are\u00a0interested in what you have to say.<\/p>\n<p data-uw-styling-context=\"true\" data-uw-rm-mod=\"\">These are signals that there are people who like your message. When you package this message into a product such as an eCourse, masterclass, or\u00a0<a style=\"outline: none;\" href=\"https:\/\/www.mindvalley.com\/ultimate-guide-to-group-coaching?utm_source=blog_hyperlink&amp;utm_campaign=evergreen_cm\" target=\"_blank\" rel=\"noopener\" data-uw-styling-context=\"true\" aria-label=\"group program - opens in new tab\" data-uw-rm-brl=\"false\" data-uw-rm-ext-link=\"na\">group program<\/a>, your audience will be there.<\/p>\n<p data-uw-styling-context=\"true\">So, push forward. Take action. Launch your product. It\u2019s the only way you can learn and grow and make changes for bigger and better launches in the future. Remember, entrepreneurship is essentially a series of experiments. It\u2019s not a single, final outcome carved in stone.<\/p>\n<h2>2. &#8220;What if I fail?&#8221;<\/h2>\n<p data-uw-styling-context=\"true\">When you\u2019re marketing your business or selling a product, it\u2019s easy to get caught up in the numbers. The number of people who sign up for your webinar.The number of visitors who land on your homepage. The number of products you sold.<\/p>\n<p data-uw-styling-context=\"true\">While it\u2019s good to know your numbers\u2014metrics will help you keep track of what\u2019s working and what\u2019s not\u2014allowing yourself to get tied up in these numbers is a massive mistake.<\/p>\n<p data-uw-styling-context=\"true\">Too many entrepreneurs use numbers to measure their worth as business owners and experts. Some even quit before they\u2019ve had a chance to succeed. To avoid this, analyze your numbers once a week or a couple of times a month, but make the decision to separate your personal worth from those numbers.<\/p>\n<p data-uw-styling-context=\"true\">If the numbers are not where you want them to be, it doesn\u2019t mean you\u2019re a failure, and it isn\u2019t a reflection of your value as an expert in your field.<\/p>\n<p data-uw-styling-context=\"true\">It just means that you need to try a different strategy so you can see better results. Success is made up of a series of perceived \u201cfailures.\u201d There\u2019s no other way to get to the top.<\/p>\n<h2>3. &#8220;I\u2019m not good at selling&#8221;<\/h2>\n<p data-uw-styling-context=\"true\" data-uw-rm-mod=\"\">Selling has a bad rep. For most people, the words \u201csales\u201d or \u201cselling\u201d instantly call up a picture of a sleazy salesman in their minds. You know the kind I\u2019m talking about\u2026 It\u2019s the salesman who never stops talking and keeps trying to convince you to buy.<\/p>\n<p data-uw-styling-context=\"true\">This type of \u201cselling\u201d isn\u2019t selling at all.\u00a0It\u2019s essentially someone stepping over personal boundaries and pushing you into\u00a0doing something you don\u2019t want to do just so they can hit their sales goals.\u00a0That\u2019s not what true selling is about. True selling is not about \u201cmaking a sale.\u201d<\/p>\n<p data-uw-styling-context=\"true\">It\u2019s more than just the exchange of money between the buyer and the seller. True selling involves communication and connection. Ultimately, it\u2019s about delivering value, and it\u2019s a process of communicating this value to potential customers.<\/p>\n<p data-uw-styling-context=\"true\">When your customers understand what you can bring to the table, selling becomes easy and natural. When you focus on how you can make your customers lives better, fears around selling disappear. Try it the next time you connect with a potential client, and you\u2019ll know what I mean.<\/p>\n<p data-uw-styling-context=\"true\">If you\u2019re set on up-leveling your business, you must do the inner work that will transform your outer results. So make it a point to understand these three common fears and to know the causes and beliefs that drive them. Then make the decision to let them go.<\/p>\n<p data-uw-styling-context=\"true\">When you do, you\u2019ll be able to adopt a healthy mindset toward your business and your role as an entrepreneur\u2026 And finally be free to achieve the success and fulfillment that you deserve.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Check these 3 biggest secret fears entrepreneurs experience in marketing and selling and know how to deal with fears around sales. <\/p>\n","protected":false},"author":17,"featured_media":29877,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[136],"tags":[],"area-of-growth":[],"featured":[],"outcome":[],"series":[],"class_list":["post-11900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-coaching-business"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO 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