Brendan Kane

Brendan Kane is a pioneering digital strategist with over 20 years of experience in revolutionizing how entrepreneurs, brands, and influencers connect with global audiences in an ever-evolving digital landscape. After amassing over a million followers in just 30 days on his personal social media channels, Brendan developed a unique methodology for creating viral narratives that cut through the noise in just three seconds.

In 2018, he founded Hook Point, where he uses his extensive experience in creative strategy and engineering to generate successful campaigns for world-renowened brands and clients. He has collaborated with industry giants such as MTV, Viacom, Vice Magazine, Paramount Pictures, IKEA, and Skechers while also developing digital strategies for global celebrities like Taylor Swift, Rihanna, and Adriana Lima.

As Founder and Managing Partner of Hook Point, Brendan has generated over $1 billion in client revenue, 60 billion views and 100+ million followers through innovative digital strategies, while also managing $200 million in marketing spend.

Brendan earned his industry start in filmmaking where he oversaw digital and interactive media strategies for Paramount Pictures and Lakeshore Entertainment. While at Lakeshore, Brendan pioneered the first ever influencer campaigns working with internet personalities like Ryan Higa, Lisa Nova (founder of Maker Studios) and Timothy DeLaGetto to promote Lakeshore's movies.

Brendan has become the go-to authority for entrepreneurs looking to build their businesses by growing their digital presence and engagement through strategic storytelling. He is the author of three best-selling books: One Million Followers, Hook Point: How to Stand Out in a 3-Second World, and The Guide to Going Viral.