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Case Study · AI Mastery

A leadership developer built an AI-powered engine to run a new business

A landing page with an AI Leadership Readiness Scorecard, a weekly content engine and AirTable apps that run leadership programs in one place.

This founder of a new leadership business, Deeply Human, did not wait until the program ended to use what they learned. Class by class, they turned new skills into working systems: a scorecard landing page, a content engine for a newsletter called The Deep Signal, and a second brain for their team. It is a clear picture of what happens when learning is applied right away to work that matters.

Lee Ann Del Carpio
Founder of Deeply Human, a business that designs and runs leadership development programs.
Deeply Human: AI Leadership Readiness Scorecard, content engine and second brain

Before

They were launching a new business, Deeply Human, built around leadership development. Running programs meant juggling participant prework, design, venues, speakers, facilitator evaluations and costs. Weekly podcast, social posts and a newsletter all needed a steady flow of good content.

“Using skills learned from Vyk, Daniel, Vishen, and Dominic and applied in many of Vyk's sessions, supported by Rui, I built a new landing page with an AI Leadership Readiness Scorecard for my new business, Deeply Human.”

In their own words

The turning point

In the program they learned from Vyk, Daniel, Vishen and Dominic, applying the skills in many of Vyk's sessions with support from Rui. They learned to create reusable AI Skills, used Vishen's writing approach to make content more engaging, and picked up image generation methods from Dominic. They then worked with Claude Code and CoWork to put those skills to use.

After

They built a landing page with an AI Leadership Readiness Scorecard and a content engine that uses their Voice Guide and a Living Portrait of themselves to drive LinkedIn posts, short videos and The Deep Signal newsletter. The first short-form video scripts are written and logged automatically in AirTable. They also built AirTable apps that hold a whole program, from prework to expenses, in one place, and now create AI images for client presentations every week.

What it lets people do

Their team can open a new program record from a form, track every program on a kanban board, check readiness across sessions, venues, speakers and prework, and follow expenses with live charts. Leaders who visit the landing page can measure how ready they are for AI through the scorecard.

What they learned

Their biggest lesson is that skills stick when you use them at once, on something real. Each class became a working piece of the business rather than a note to come back to later.

“Bottom line, I feel grateful to have learned by applying immediately on something of meaning and impact.”

In their own words

See the work

The Deep Signal, Deeply Human's weekly newsletter
Deeply Human second brain in AirTable with logged video scripts
Program management app tracking leadership programs in AirTable
AI-native content process and tech stack roadmap

Deeply Human: AI Leadership Readiness Scorecard, content engine and second brain was built during AI Mastery.

Read the full submission
Using skills learned from Vyk, Daniel, Vishen, and Dominic and applied in many of Vyk's sessions, supported by Rui, I built a new landing page with an AI Leadership Readiness Scorecard for my new business, Deeply Human. I worked with Claude Code and CoWork, using Skills I had previously developed in the program. https://www.deeplyhumanleading.com/ We are updating our KIT account, so I am working with Claude Fable to reconnect the scorecard to KIT and then link to AirTable. I also built a content engine for podcast and social media weekly content by developing a comprehensive skill I learned how to create from Vyk, applied the writing skill from Vishen to refine more engaging content, and use this, in tandem with my Voice Guide and Living Portrait of myself MD file to drive LI posts, short videos and our newsletter, the Deep Signal. I am now in the process of refining to implement Daniel Priestley's customer acquisition system and updating our content production engine and tech stack, by thought partnering with Claude and creating a new Podcast strategy. I have developed the first round of short form video scripts and have them automatically logged in AirTable. I also use Image Gen approaches (ChatGPT 2.0 image creation, Higgsfield) for client presentations weekly, based on what I learned from Dominic. Finally, I am building out our second brain using Box, AirTable and Claude. I have created a few apps in AirTable: A program management app to have everything from participant prework, design, facilitator evaluation scores, etc in one app and an app for managing leadership development programs for Deeply Human, Inc. where my team can: - Create new program records using the form that captures core details for program launch and tracking. - Use a kanban view to visualize and track the status of all programs. - Assess program readiness by reviewing information on sessions, venues, speakers, and pre-work completion. - Monitor and analyze all program-related expenses with dynamic charts and summaries. Bottom line, I feel grateful to have learned by applying immediately on something of meaning and impact.

Written 8 August 2026 Submitted by the storyteller

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