Mindvalley Stories
Case Study · AI Mastery

Two partners used AI Mastery to give a women's empowerment vision its first song

A secret speakeasy behind a dress shop got its own song, Persephone's Spell, and an inspirational video made with free AI tools.

This student came to AI Mastery and turned it toward someone else's dream: their partner's vision for a women's empowerment movement and a hidden venue called Persephone's. Together they made a song and a short film that let others feel the idea before a single door opens. It is a lovely reminder that the program's tools can serve the people we love.

Ryan Craven
A creative partner helping their wife build a women's empowerment brand and venue.

Persephone's

Before

Their partner carried a vision: a movement focused on women's empowerment, with a speakeasy-style venue reached through a secret entrance in a dress shop. The idea lived mostly in her imagination. There was no way yet to show people the mood and feel of it.

“one of the most impactful aspects of AI Mastery was to help my partner begin to bring her vision and brand into life.”

In their own words

The turning point

In AI Mastery, they started building the vision and brand with AI tools. With her audio engineering background, their partner took to SUNO right away. They learned methods from Mr Grateful on video and image creation, like keeping a consistent subject across scenes.

“She has an audio engineering background, and SUNO was such a hit for her.”

In their own words

After

Their partner made the song Persephone's Spell to capture the venue's atmosphere. Using Adobe, Runway and other tools, they crafted a short video featuring a Valkyrie persona of their wife, then laid the song over the scenes. All of it was done with free versions of the tools.

What it lets people do

The video gives their partner and others a spark to share, a starting point that shows what Persephone's could feel like. It turns a private dream into something people can see and hear.

What they learned

They found that the most powerful use of AI was not the business work, helpful as it was, but the act of creating the vision and sharing it as inspiration. They now want to carry it further with speed, vision, scale and impact.

“the most impactful was the CREATION of the vision and starting to share it as inspiration.”

In their own words

Persephone's was built during AI Mastery.

Read the full submission
As I mentioned in my story - one of the most impactful aspects of AI Mastery was to help my partner begin to bring her vision and brand into life. A movement focused on women's empowerment - with an avenue and location called Persephone's - a speakeasy/secret entertainment venue, accessed through a secret entrance in a dress shop. Using the AI tools we have available - we started to build the vision and brand. The practical and "business" aspects aside (which the AI tools are greatly helping with too) - the most impactful was the CREATION of the vision and starting to share it as inspiration. She has an audio engineering background, and SUNO was such a hit for her. She utilized SUNO to make the song, Persephone's Spell (attached) to capture the mood and feel of the venue and idea. Using the various methods from Mr Grateful on video and image creation (consistent subject etc) and the tools; Adobe, Runway, and some others, I crafted the quick video to serve as a spot of inspiration for her and for others to share as a starting point and a spark. I overlay the song with the video scenes (which features a Valkyrie persona of my wife) to create a quick inspirational video. With more practice and access to the full suite of AI tools (I only used the free versions for this) - we're excited to share this story and vision with the world. And using the learnings from AI mastery to do so with speed, vision, scale, and impact.

Written 22 January 2025 Submitted by the storyteller

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