Created AI-generated branded anthems for company's 15th anniversary

Project Description

Overview

To celebrate Lybra’s 15th anniversary on January 30, 2026, I used generative AI music technology (Suno) to create original branded anthems and event-specific songs that were integrated into our anniversary celebration.

Rather than using stock music or licensing existing tracks, I developed custom AI-generated music that reflected Lybra’s journey, values, culture, and future vision.

These AI-created songs were used:

- As the official soundtrack for our 15th anniversary video

- As themed songs during celebration activities

- As interactive dance/sing-along music during networking segments

The project demonstrated how AI can enhance corporate storytelling, brand identity, and live event experience.

Creative Intent

The goal was to:

- Capture Lybra’s transformation journey over 15 years

- Create emotional resonance during the anniversary presentation

- Strengthen team identity through shared musical experience

- Use AI as a creative co-composer, not just a productivity tool

Instead of outsourcing music production, I directed the creative process using structured prompts in Suno to shape genre, tempo, lyrical themes, emotional tone, and brand messaging.

Achievements

- Produced multiple original AI-generated branded songs

- Created a signature anthem aligned with company values

- Enhanced emotional impact of the anniversary video

- Increased audience engagement during the celebration

- Facilitated interactive participation (sing-along/dance moments)

- Reduced production costs compared to traditional commissioned music

The music became a central experiential element of the event rather than background audio.

Tools Used

- Suno (AI music generation)

- Prompt engineering for lyric and genre refinement

- Video editing software for synchronization

- AI-assisted lyric iteration

- Brand messaging frameworks

- Apple iMovie to integrate the music with Lybra's journey

Methodology

1. Defined emotional arc of the anniversary celebration

2. Identified key themes: growth, resilience, empowerment, innovation

3. Crafted structured prompts in Suno to generate musical concepts

4. Iterated across multiple versions for tone and lyrical alignment

5. Selected and refined final compositions

6. Matched music timing to video storytelling beats

7. Integrated songs into live event programming

Learnings

- AI-generated music still requires strong human creative direction

- Iterative prompting significantly improves artistic quality

- Generative AI can strengthen brand identity when aligned with core values

- AI can transform corporate events into immersive experiences

- Emotional resonance increases when music is purpose-built rather than generic

Relevant URLs

Lybra's 15 Years of Anniversary Promo: https://youtu.be/JE9gvO_xuSk

Music was created by Suno, video was edited in iMovie

Music Used During Lybra's Anniversary Celebration:

Lybra Zouk Style Networking Music: https://youtu.be/VUpSrYrRHrM?si=jvxGY7gIz5gII5FH

Lybra Afrobeat Networking Music: https://youtu.be/U5QoDdrPkhA?si=HrmAMVJLbC5naH9C

Lybra Afrobeats 2 Networking Music: https://youtu.be/pftThCkGZZw?si=2JwxC4Jdcm0XwSV8

Lybra Latin Reggaeton Style Music: https://youtu.be/qRYEqKO6eZ4?si=KJ37qZQLOwXaxpRw

Lybra Kaseko Style Music: https://youtu.be/FMYu3D7OOA8?si=4YBZd_b3dUKXB_pQ (used during karate chops)

Lybra's website: www.lybragroup.com