Discover the concept of queen energy

Be the woman whom everybody knows when you walk into a room

A 21-day program for women that awakens your natural self-confidence and gives you queen energy, so you can make an impact in every moment, capture attention when you want it, and shine bright at any age

Get unlimited access to the world's best programs, and awaken greatness in every dimension of your life

Clock Icon

of Training

Calendar Icon

Next Intake

A program for the woman who wants to show up and be seen

Is there something dimming your light?

Maybe it’s an insecurity about your abilities, your age, or how you look or sound when you walk into a room.

Maybe it’s a painful past experience constantly pulling you away from the present.

Or maybe you sometimes feel unworthy, or that you’re faking it when it comes to the goals and dreams you’ve set for yourself.

Any gap in your self-confidence is likely cheating you - and others - of your radiance, power, and impact as a woman. Studies even show it can cause chronic stress and depression.

The Queen Effect with Rolene Strauss, Confidence Coach & winner of Miss World 2014, is a journey to reclaiming your self-confidence - and stepping into the realest, brightest you.

A you who’s unapologetic and unforgettable, at work and at play. Who believes in yourself unconditionally. And who’s turned glowing confidence into your natural state, at any age and wherever you choose to be seen and heard.

Students Icon


Students Enrolled

Icons Of Recognition

Stories on Mindvalley

A journey back to the source of your unconditional confidence and power

The Queen Effect guides you through Rolene’s signature step-by-step process for bringing self-confidence and personal power back into your everyday life.

This is the same process Rolene has used to help thousands of women reconnect with their Queen energy. And as she takes you through it, you’ll arrive at an important truth:

Glowing self-confidence is a natural skill anyone can embrace and master.

Even if you’ve always struggled with it. Even if you consider yourself an introvert. And even if you’ve tried to boost your confidence in other ways, but never quite got it to stick.

By going within and reconnecting with the source of your personal power, you’ll develop a river of self-confidence that keeps flowing every day, no matter what’s going on around you.

What you’ll gain from The Queen Effect

  1. Queen-like confidence and self-esteem

    You will no longer doubt your abilities or feel insecure in social situations. You'll have the courage to take risks, speak up, and pursue your passions without fear of failure or rejection.

  2. Unbreakable self-trust

    When you trust yourself, you can make decisions with ease and confidence. You’ll be guided by your intuition and instincts, which you know will always lead you to the best outcomes.

  3. Achieve your goals faster

    Whether it's starting a business, writing a book, or running a marathon, your new heights of self-confidence will give you the drive and self-belief to rocket towards your goals.

  4. Develop attractive self-confidence

    Self-confidence is electrifying. Instead of wrestling with fatigue or inertia, you'll reclaim a sense of powerful purpose and motivation that pushes you forwards, no matter what’s ahead.

  5. Develop magnetic charisma

    A confident and self-assured person is irresistible. You’ll be able to walk into any room, and switch on a naturally magnetic charm that makes everyone want your attention.

  6. Be bolder in your career

    You’ll feel more secure and motivated to take on challenging projects and new opportunities: the kind that leads to promotions, raises, dream clients, and far greater impact through your work.

  7. Develop a powerful personal brand

    You’ll build a solid reputation and personal brand that reflects your unique strengths and values, and gives you a platform to shine the brightest, at work and in your personal life.

  8. Respect and influence

    Your self-confidence will command respect and admiration from the people around you. You'll be seen as a leader and role model, inspiring others to follow in your footsteps.

The Curriculum

Explore The Queen Effect curriculum

The Queen Effect is a 21-day program for awakening your fullest self-confidence and personal power.

On each day, you’ll join Rolene Strauss for a 5 - 15-minute video lesson guiding you through every step of going within, and discovering, reclaiming, and amplifying your Natural Queen energy.

By the end of these 21 days, you’ll experience a lifelong shift in your self-confidence: which you’ll harness every day and in every way to show up and be seen as your most radiant and authentic self.

The Queen Effect on multiple devices

Available on your Personal Computer, Tablet, Smartphone & Apple TV

Click below to read more

Part 1

Key Elements of Self Confidence (Day 1 - 13)

Part 2

Developing the Skill of Self-Confidence (Day 14 - 21)

Day by day schedule

Lesson 1-7

Day 1

Discover your self-confidence story

Day 2

Self-confidence is a skill

Day 3

Examine the impact of your self-confidence

Day 4

Unleash your transparent self-confidence patterns

Day 5

The rules of self-confidence game

Day 6

The secret to finding your authentic self

Day 7

Assess your self-confidence in the eight life-areas

Lesson 8-14

Day 8

The four sources of self-confidence

Day 9

The first source of self-confidence: mastery experience

Day 10

The second source of self-confidence: secondary experience

Day 11

The third source of self-confidence: verbal and social persuasion

Day 12

The fourth source of self-confidence: physical and mental well-being

Day 13

The 7 phase self-confidence meditation

Day 14

Envision your queen effect

Lesson 15-21

Day 15

Develop self-confidence through mastery experience

Day 16

Develop self-confidence through secondary experience

Day 17

Develop self-confidence through verbal and social persuasion

Day 18

Develop self-confidence through physical & mental well-being

Day 19

Identify your self-confidence focus

Day 20

30-day unshakeable self-confidence roadmap

Day 21

Master the Queen Effect sustainably

Bonus included when you join today

Bonus #1:

The 7 Phase Self-Confidence Meditation

Join Rolene in this guided meditation session as she takes you deep within - and integrates seven key transformations in self-confidence that you experienced during the program. Play this after you’ve completed the program to lock in and deepen your growth; and at any time you need a boost in your confidence and personal power.

The 7 Phase Self-Confidence Meditation

About Rolene Strauss, your self-confidence coach

Dr. Rolene Strauss is an entrepreneur, author, and winner of Miss South Africa and Miss World 2014; a feat she achieved while in her fourth year as a medical student.

Her mastery of the field of self-confidence began through her own struggles as a pageant winner: and the crises of self-worth and external expectations that come with being in the spotlight.

Today Rolene is known as the Transformational Self-Confidence Coach, and her mission is to empower women to be the Queens of their own lives, free from what the world tells them to be or not to be.

Rolene wearing a sage colored mock neck.

Trainer credentials

  • Rolene coaches and speaks around the world, helping thousands of women from various backgrounds through her proprietary Transformational Self-Confidence coaching model.
  • In addition to being only one of three South African women to win Miss World, Rolene is a qualified medical doctor, and holds a Master’s Degree in Philosophy and Management Coaching.
  • Rolene is also the chairperson of The Strauss Foundation, a non-profit committed to health, education, and charity work.
Rolene being crowned Miss World 2014

Rolene being crowned Miss World 2014

Rolene is a keynote speaker empowering women to become the queens of their own lives

Rolene is a keynote speaker empowering women to become the queens of their own lives

What students say about the program

Transform the way you learn with
Mindvalley Membership

Become a Mindvalley Member and get Mindvalley’s entire learning platform at your fingertips. But that’s not all: you also get the clarity and tools to design a curriculum that’s hyper-personalized to you and your unique goals in all areas of life. This puts you in the driver’s seat of your own self-evolution. And gives you the freedom to define what greatness means to you.

Your life-changing transformation begins with Mindvalley Membership

Mindvalley Membership on various devices

As a Mindvalley Member, you get access to The Queen Effect - plus extraordinary transformation for every dimension of your life.

In addition to mastering your self-confidence, level up your career, wealth, health, relationships, and more with Mindvalley’s full curriculum of best-in-class programs:

Each one powered by the world’s best teachers.

Leading-edge learning tools and technology.

And the most passionate personal growth community on the planet.

Mindvalley Membership gives you everything you need to awaken your greatness. And become a better you every day.

What’s included in your Mindvalley Membership

Mindvalley Curriculum

100+ programs for all areas of your life

Personalized Learning

A.I. tailored curriculum for your interests

Mindvalley Meditations

1000+ meditations & healing sounds

Mindvalley Connections

A private social network

The impact of your all-around transformation

Extraordinary things happen when you start leveling up every area of your life with Mindvalley Membership:

Puzzle icon

You instantly develop the habits of super performers

When you read a book or study a course, you’re often left with a ‘temporary high’ that evaporates over time. Mindvalley transforms you permanently through leading-edge behavioral change tools that install uplifting habits, beliefs, and emotional patterns in you: so peak performance, glowing health, unshakable peace, and boundless joy become your default.

Rocket icon

You achieve superhuman productivity of mind, body & soul

Whatever you’re looking to achieve or become, Mindvalley supports you from all angles. Go far beyond basic productivity hacks, and master cutting-edge mindset tools, flow states, deeper levels of consciousness, and even spiritual tools that revolutionize how you feel, think, show up, solve challenges, and get things done.

Leaf icon

You grow and thrive in every dimension of life that matters

How many people are rich and successful, but sick? Or fit and full of life, but broke? With Mindvalley, you don’t need to sacrifice one area of life for another. Because you get best-in-class tools and guidance to ignite your brilliance every dimension. So you can be a superhero at work. Look like one too. Be one to your kids, family, and even the world. And truly have it all.

Hand holding a heart icon

You make impactful connections that elevate your life

You’ll join our global community of Changemakers: 95,000+ strong and growing every day. But these aren’t your average people: they’re high-impact entrepreneurs, brilliant artists, visionary thinkers, and deeply inspiring individuals committed to elevating themselves and the planet. And you’ll connect and grow with them every day through Membership-only events, face-to-face meetups, live workshops, and much more. In your city and around the world.

The transformation you will experience

Put a good description of the photo here

Try it for 15 days risk free

Remember you don’t have to say YES right now. You only have to say MAYBE. Go through the materials for 15 days risk-free from the day of purchase.

You can refund yourself anytime with one click. No emails, no phone calls, no hassle. Just reach out through our Refund Page and get a full, friendly and fast refund. No questions asked.

Become a Mindvalley member now, and begin your transformational journey

Mindvalley Membership on various devices

What you get:

  • Full access to this program and all of the bonuses
  • Full access to Mindvalley’s entire curriculum of best-in-class programs for transforming every dimension of your life.
  • Weekly Mindvalley Live sessions featuring today’s biggest trainers, bestselling authors, and celebrities.
  • Full access to Mindvalley Meditations, featuring a vast selection of guided and ambient meditation audios for deep inner transformation.
  • Access to Mindvalley’s private social network, where you can connect, share wisdom, and grow with fellow members.
Choose your preferred Mindvalley Membership plan
Membership Monthly

Product for sale

Best Value

Membership Yearly

Product for sale
*VAT charges might apply as per the billing address.
Lock Icon

For your security, all orders are processed on a secured server.

What happens after you order

Mindvalley's checkout page

Secure checkout page


Click the purchase button above and you’ll be taken to a secure checkout page.

Mindvalley home login screen

Log into your account


Complete your order and check your email for your login instructions.

Mindvalley home after logged in

Enjoy your new program


Login from Mindvalley Home on your computer, or through the Mindvalley App on App Store or Google Play to get started.

Frequently asked questions

Can I enroll in this program without becoming a Mindvalley Member?

How do I choose the programs or events I want to join?

Can I cancel and get a refund if I’m not satisfied?

Can I pay in installments?

Get started

with this program