Denis Waitley

Expert in high-performance humans

View programsDenis Waitley
Denis Waitley, legendary coach and author of The Psychology of Winning, has trained astronauts, Olympians, and business leaders, transforming millions with his peak performance insights.
Denis Waitley is one of America’s most renowned coaches, having trained NASA astronauts, Olympians, Super Bowl champions, and top business leaders. His best-selling program, The Psychology of Winning, has enrolled over 2 million students and generated over $100 million in sales, making it the top personal growth audio program ever. Denis has also worked with American POWs to unlock human potential even in the harshest conditions. His New Psychology of Winning program brings these powerful lessons to a new generation of achievers.

Trainer credentials

  • Denis’ best-selling books and audiobooks have transformed over 10 million lives worldwide - and counting.
  • Served as Chairman of Psychology in the U.S. Olympic Committee’s Sports Medicine Council, responsible for the performance of all U.S. Olympic Athletes.
  • Voted Business Speaker of the Year by the Sales and Marketing Executives’ Association, and by Toastmasters’ International.
  • Denis is known for interviewing hundreds of American Prisoners Of War (POWs) from Vietnam, and discovering how they thrived in conditions of extreme adversity. His legendary book, The Psychology Of Winning, is named in honor of them.

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"It’s not what you are that holds you back, it’s what you think you are not."

Denis Waitley

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